Anything About the Gucci Attache Bag
Originally launched in the 1970s, the Attaché—which was revived and debuted as part of Gucci’s spring 2022 collection. The
piece is a product of contemporary design — reviving and reinterpreting
a historical object from the House’s archive. Flashing forward a
silhouette reminiscent of 1970s attitudes and imaginations, the Gucci
Attache bag brings what was known to the present day, by going beyond
masculinity and femininity.
The French word for “hook,” the Attache, closes onto itself like a hook from the two corners of the bag, folding into a half-moon design held together by the Web, a metal G opens and closes the piece. The Gucci Attache is versatile, being able to be sported either on the shoulder or across the body. In both the small and medium variants of the bag, there is a certain flexibility with regard to style and functionality that the Attache carries.
The Gucci Attache found its origins in the house’s archives, when Gucci Creative Director Alessandro Michele took a momentary look at the bag and decided to bring it to new life. He then included it in the Gucci Love Parade collection, which was presented in a show held in Los Angeles. The G-shaped clasp then served as the link between the bourgeois nature and utilitarian aesthetics.
With its interchangeable straps, in leather or the Web, that allow it to become both a shoulder bag and a handbag, the Gucci Attache is an item of design that is both transportable and ergonomic, living in contact with the body, a perfect silhouette to add to a hypothetical collection of objects of desire. In other words, of those wonderful, useful, inseparable objects that in the culture of contemporary living, have become bags.
The Gucci Attache is featured in a campaign that Art Director and photographer Max Siedentopf shot against a metropolitan backdrop, underlining the same symbols that form the meaning of this Gucci handbag: references and perspectives that together, know how to create that glam-utility that is the expression of a culture of appearance and practicality. Two elements that create a desire for beauty.
Wrap all of this into one, and you’ve got the Gucci Attache bag, a bag I personally am delighted by and feel that many Gucci loyalists and handbag collectors alike will covet too. The bag’s hobo silhouette is incredibly relevant to the season, and its shape will be one of the most wanted for fall.
Available in three sizes, small, medium and large, the line provides something for
everyone, with leather and suede options available for those who prefer
something more understated but still enjoy the classic Gucci feel. The
bag can be worn with the signature G-lock hooked or unhooked, which
allows the bag’s look to take on a completely different feel.